eBook: How Successful Brands Avoid the 5 Biggest Mobile Video Advertising Obstacles

Consumer video consumption has increased so dramatically year over year that, according to research from the IAB, 59% of marketers’ digital ad budgets are currently allocated to digital and mobile video, and marketers expect to increase that investment by 53% in the coming year. In order to keep pace and find success with this rapid video growth, marketers must approach mobile video in a completely different way than they may have approached other video mediums in the past.

In our latest eBook, we take a look at the 5 biggest challenges associated with reaching customers with mobile video advertising: audience fragmentation, content discovery, advertising experience, ad-blocking, and cross-platform management. In this eBook, you’ll learn how to master these obstacles, citing examples from majorly successful brands including Nike, JPMorgan Chase & Co., Olay, and Red Bull.

Download the eBook today to find out how you can overcome these common challenges, and build a powerful video advertising strategy.

To discuss how Shopkick can support your next video campaign, contact us at partners@shopkick.com

ABOUT THE AUTHOR

Shopkick

Shopkick is the fun and easy way to earn free gift cards for the shopping you already do. Download the app now!

eBook: How Successful Brands Avoid the 5 Biggest Mobile Video Advertising Obstacles

ABOUT THE AUTHOR

Shopkick

Shopkick is the fun and easy way to earn free gift cards for the shopping you already do. Download the app now!

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