Online grocery pickup is a benefit for consumers, brands, and retailers. Continue reading “Online grocery pickup: How to reach consumers who don’t shop in-store”
Category: eCommerce
BOPIS retail: How brands can benefit from this new shopping trend
The only thing better than confirming a customer’s intent to buy is actually winning a sale, and retailers must be ready to accommodate new buying habits. Continue reading “BOPIS retail: How brands can benefit from this new shopping trend”
Social shopping: How social commerce is changing retail
In 2018, 66% of brands invested in social commerce, the process of selling direct to consumers via social media platforms like Facebook, Instagram, and Snapchat. Continue reading “Social shopping: How social commerce is changing retail”
Keeping up: 3 mobile marketing trends for 2019
Mobile marketing trends for 2019 won’t solely be centered around new technology that emerges for serving advertisements. Continue reading “Keeping up: 3 mobile marketing trends for 2019”
How mobile is influencing the future of visual merchandising
Retail image recognition technology will profoundly impact the future of visual merchandising as it will have the potential to convert everyday interactions into a sale. Continue reading “How mobile is influencing the future of visual merchandising”
3 conversion marketing tips that will lead to increased online sales
Conversion marketing is a method used by a company that takes a consumer from the discovery of their product through the sales process. Continue reading “3 conversion marketing tips that will lead to increased online sales”
Hey Siri, let’s go shopping: Holiday shopping habits survey:
‘Twas the holiday season, and all through the mall, shoppers were gathering their holiday hauls! As the most wonderful time of the year approaches, shoppers are already checking their lists (more than twice) and searching for the best deals. Continue reading “Hey Siri, let’s go shopping: Holiday shopping habits survey:”
Improving the mobile customer experience can increase sales at stores like Walmart and Target
One strategy that major retailers like Target and Walmart are using to improve the mobile customer experience is streamlining in-store shopping. Continue reading “Improving the mobile customer experience can increase sales at stores like Walmart and Target”
Ways to leverage mobile technology in retail that lead to increased eCommerce sales
One of the incredible opportunities for mobile technology within retail is the ability to offer a service to customers in addition to a product. Continue reading “Ways to leverage mobile technology in retail that lead to increased eCommerce sales”
10 effective online shopping marketing tactics for eCommerce retailers
Online shopping marketing is highly competitive as just about every brand, retailer, and company has a competing digital presence. Continue reading “10 effective online shopping marketing tactics for eCommerce retailers”