Having a robust digital customer experience strategy is crucial to keeping up with consumer expectations. Continue reading “How implementing a digital customer experience strategy could boost online sales”
Category: Brand Awareness
Retailers ask: Why is customer engagement so important?
If you’re wondering why customer engagement is so important, consider the fact that 73% of customers expect companies to understand their needs and expectations. Continue reading “Retailers ask: Why is customer engagement so important?”
Why your brand should partner with a customer loyalty program app
Loyalty programs are a great way to boost customer retention. Continue reading “Why your brand should partner with a customer loyalty program app”
A buy online pickup in store strategy won’t necessarily stop in-store purchases
According to Business Insider, over 68% of U.S. customers have made multiple “buy online pickup in store” purchases in the past year. Continue reading “A buy online pickup in store strategy won’t necessarily stop in-store purchases”
Utilize these 3 creative ways to increase retail sales both in-store and online
Finding creative ways to increase retail sales can be challenging for brands looking to blur the line between in-store and online purchases. Continue reading “Utilize these 3 creative ways to increase retail sales both in-store and online”
Why these 3 experiential retail trends are so effective
Experiential retail trends might be the key to breathing some life back into brick-and-mortar stores. Continue reading “Why these 3 experiential retail trends are so effective”
Retailers ask: What is experiential retail?
Experiential retail is oft-misunderstood. Continue reading “Retailers ask: What is experiential retail?”
5 benefits of multichannel marketing in retail
Today’s shopper isn’t confined to one channel when it comes time to make a purchase. Continue reading “5 benefits of multichannel marketing in retail”
4 ways to improve the in-store customer experience to boost shopper retention
While acquiring new business is important, holding onto existing customers should take precedence. Continue reading “4 ways to improve the in-store customer experience to boost shopper retention”
Learn how personalized marketing can boost customer loyalty and improve sales
While many consumers prefer privacy, they also want to do business with companies that understand them. Continue reading “Learn how personalized marketing can boost customer loyalty and improve sales”
5 customer loyalty program ideas that build brand affinity
The best customer loyalty program ideas extend beyond a customer’s superficial reasons for preferring a brand and get down to the heart of the matter. Continue reading “5 customer loyalty program ideas that build brand affinity”
How to increase brand recognition: 3 tips and tricks
The best strategies for increasing brand recognition center on approaching consumers as individuals. Continue reading “How to increase brand recognition: 3 tips and tricks”