Attracting customers is often fairly easy for most retailers, but encouraging them to remain loyal and purchase again and again is more of a challenge. Continue reading “3 attributes of the best retail loyalty programs”
Author: shopkick
CPG brands can increase purchase intention by leveraging mobile
CPG brands have many reasons for wanting shoppers to purchase certain items. Continue reading “CPG brands can increase purchase intention by leveraging mobile”
Analyzing the effectiveness of location based marketing
3 ways to provide a seamless omnichannel retail experience
The future of retail is in creating a seamless omnichannel retail experience. Continue reading “3 ways to provide a seamless omnichannel retail experience”
10 tactics retailers are using to increase foot traffic
With the convenience that online shopping has provided for consumers, many retailers are left wondering if they should be expending more effort to increase foot traffic in the coming years. Continue reading “10 tactics retailers are using to increase foot traffic”
Learn how to shorten the consumer path to purchase with mobile
The consumer path to purchase is an important consideration for any retailer looking to reduce marketing costs, improve conversions, lower churn rates, and increase the bottom line. Continue reading “Learn how to shorten the consumer path to purchase with mobile”
How to leverage experiential marketing to keep consumers engaged
Experiential marketing is more than an industry buzzword. It’s quickly becoming the way marketers build brand loyalty. Continue reading “How to leverage experiential marketing to keep consumers engaged”
How retailers are using these 8 innovative shopping experiences to boost consumer engagement
How to improve customer engagement in retail
Today’s forward-thinking retailers aren’t just focused on attracting or retaining customers. Continue reading “How to improve customer engagement in retail”
eBook: 6 Trends Dominating This Year’s Holiday Shopping Season
The holiday shopping season, a time in which consumers plan to out-spend every other spending event throughout the year, is fast approaching. In order to find out how, when, and where consumers plan to shop this holiday season, we polled over 29,000 Shopkick users. Continue reading “eBook: 6 Trends Dominating This Year’s Holiday Shopping Season”
The benefits of providing customers with incentives in retail
Offering customer incentives in retail can be a real game-changer for brands. Continue reading “The benefits of providing customers with incentives in retail”
Why customer retention marketing strategies are important for brand loyalty
In pursuit of growth, companies can choose to focus their efforts on new customer acquisition or customer retention marketing strategies. Continue reading “Why customer retention marketing strategies are important for brand loyalty”