6 Spaces to Organize at Home

In between planning safe ways to celebrate Halloween and completing fun apple crafts, we have been thinking about other ways we can spend time at home as days become cooler and shorter. Our brainstorming sessions have led us to want to make our homes even cozier, so organizing is definitely on the horizon!

When you hear or see the word “organize”, your mind may wander to thoughts of full days spent cleaning and big spaces becoming decluttered. That sounds overwhelming to us! So, instead, we have smaller areas and projects on our minds. From your hall closet to your kids’ playroom (and a few additional spaces in between), here are the spaces we’ll be organizing and how you can join in too.

1. Closet:

No, we’re not suggesting you pour through your entire closet and decide which items “spark joy” like Marie Kondo. Instead, set aside 15-30 minutes to organize your hall closet or laundry room.

Place coats you and your family will wear during the fall and winter front and center and possibly relocate items you know you won’t need or wear again until the spring or summer. Then review hats, gloves, and scarves. Does every glove have a match? Does everything you own still fit? Do you like the items in the closet? Plan to toss or donate anything that no longer fits the bill.

For even more organization, think about investing in baskets or clear Tupperware containers for each person in your family. Then place their hats, gloves, and scarves inside their baskets or bins. It’s a great way to keep an eye on everyone’s things while establishing a go-to spot for each person.

2. Kitchen Drawers:

We spend a lot of time in our kitchens, and the space becomes even more of a hub during the fall and winter. So, organize your drawers! 

Go through your kitchen gadgets and review what you have. Does everything work? Do you use all of the items? What can you toss? What do you need to repurchase? Throw items away, create a pile to donate, and make a list of anything new you would like to add.

Another idea? Purchase organizers for drawers that have always housed loose items, and make your utensil drawer look pristine. 

3. Pantry:

Your entire family likely visits your pantry multiple times per day, so it can become disorganized quickly and easily. Set aside time to get the space back in order!

Consider reviewing expiration dates to make sure all of your products are still usable. Then review where everything is placed and decide if that works best for your family. We’ve found having zones in a pantries works well. For example, dry ingredients for dinner are together, condiments are grouped together, breakfast foods have a space, and snacks have a nook too. We also know families who have opted to purchase organizers to keep specific things together!

Ideally, your pantry should be a spot anyone in your family can visit, find what they need quickly, and close the door again.

4. Refrigerator:

Similar to your pantry, your refrigerator is another frequently visited area in your kitchen. So, are the items in it all up to date? Consider making sure condiments and other food items haven’t expired. Decide if you’re going to eat any leftovers. Make sure foods are grouped together (your crisper really does keep fruit and vegetables fresh longer!). 

If you want to take things to the next level, reimagine how you store food and drinks in your refrigerator. Consider taking water bottles, juice boxes, and soda out of the boxes or plastic it may arrive in, and place each container loose inside. You may even want to invest in organizers to keep the interior even more organized!

5. Desk:

Many of us continue to work from home or perhaps you’ve worked from home for years. When was the last time you organized your desk? The top is likely fairly polished, but your drawers may not have been organized for a while. 

Think about removing everything from your desk’s interior and reviewing it. Decide if you need to keep all of the items. Review paperwork that may need to be placed in another spot for safe keeping, and toss anything you no longer need. Another thing to do: test your pens, pencils, and markers. Then toss what has dried up and place items that are the same in cups or bags. 

Knowing your workspace is organized both outside and inside will definitely help your productivity during the days and weeks to come!

6. Kids’ Playroom:

Your kids’ playroom is definitely the largest project to take on. But, you can definitely tackle this room in stages, which means you can take on specific areas at a time.

If you want to tackle the whole room, open all closets, storage containers, and bins so you can see everything your kids own. Then review and organize items area-by-area. Take care to consider how often your kids play with specific toys, whether or not they may have outgrown items, and if there are pieces you know are missing. You may even find you want to rotate toys into new areas. For example, toys you wish your kids enjoyed more or those you know they love might be best in prominent, easy to reach areas. On the flip side, toys that require help or supervision might be best further out of reach. 

Another thing to do is to tackle specific areas at a time. For example, you might spend time reviewing books or dolls or Legos. Decide what you would like to keep, toss, and donate. Then review another section another day. Organizing anything one grouping at a time will add up as you go, and you will know you have been thoughtful with your efforts!

Some may find it helpful to organize the space without their kids present, while others may want to involve kids in the process. Neither option is wrong! Whatever you do, make sure the process and the organization method you choose is something your kids can either help you to maintain or maintain on their own. 

What space will you organize first? Do you have any organization tips to add? Let us know on Facebook!

How to Safely Celebrate Halloween

For many of us, Halloween is a holiday we look forward to all year long. It’s a chance to get creative, join together with friends and family to dress up, enjoy all of our favorite treats, and maybe attend a party of two. And, that’s before we even mention all of the fun that Halloween has in store for kids from costumes and school parties to parades and trick-or-treating. Needless to say, we are with you in searching for fun and easy ways to safely celebrate Halloween this year. So, we’re sharing five ways to celebrate Halloween from home!

Carve Pumpkins:

Aside from trick-or-treating, the most quintessential Halloween activity is definitely carving pumpkins. So, plan to purchase pumpkins just like you do every other year! Then choose your pattern or carve your pumpkin free-hand. You could even encourage a little friendly competition amongst family and friends and ask participants to virtually cast votes for their favorite designs. The winner gets a gift card to purchase their favorite treat! 

Decorate + Drive:

Similar to carving pumpkins, plan to decorate your house this year. Big and bold designs are always fun to see, and the neighbors in your community will love driving by to catch their own glimpse. On Halloween (or even before!) plan to drive through your town with your family to peek at all of the decorated homes. 

To make this idea a little more social, you might think about decorating your car for Halloween and meeting at a friend’s house for a drive-by Halloween parade. Your kids can even put on their costumes!

Make DIY Costumes:

This is definitely the year to dive into more involved projects at home, so think about creating your own Halloween costumes with your kids. Something as simple as a cardboard box can go a long way (and we all have plenty of those after shopping online throughout the year!). Then save your costumes to enjoy long after Halloween as you replenish your dress up box with new one-of-a-kind outfits for fun, imaginative play.

Do a Halloween Candy Scavenger Hunt: 

Candy is synonymous with Halloween, but trick-or-treating might not feel like the safest idea this year. So, purchase bags of your kids’ favorite Halloween treats and plan your own scavenger hunt (like an Easter egg hunt!). Hide candy inside your home or outside in your yard and encourage your kids to dress up while they search for their treats. You can even set a timer to see who can find the most candy the fastest! Post hunt, unwind with chili, candy, and a Halloween movie. 

Watch a Halloween Film:

As we mentioned briefly above, plan to watch a Halloween movie! We love enjoying a Halloween classic like “Hocus Pocus”, “Casper”, or “The Adams Family”. Maybe this is the year when you gather for a movie marathon and watch more than one! Plan to pop popcorn and enjoy your favorite candy or dipped apples. If the weather allows, you can even project your family’s Halloween movie choice onto a sheet or screen in your backyard. 

How are you planning to safely celebrate Halloween this year? Share your ideas with our community on Facebook!

Inaugural 10.10 Shopping Festival to Deliver the Holidays to American Consumers

Coresight Research partners with Shopkick’s Shopper Appreciation Weekend and Fashwire to launch new shopping holiday and get consumers acting early.

Coresight Research, the global research and advisory firm specializing in retail and technology, Shopkick, and Fashwire, an AI driven two-sided B2B and B2C global fashion marketplace, today announce the 10.10 Shopping Festival, a new shopping holiday to engage American consumers and revitalize retail.

As COVID-19 continues to upend all aspects of the retail environment, and the economic toll on consumers weighs on, this new annual festival is designed to increase revenue for merchants and reward shoppers with savings for crossing off their lists early, all while supporting the lifesaving mission of St. Jude Children’s Research Hospital®: Finding cures. Saving children.®

On 10.10 (Oct. 10), and throughout the Shopper Appreciation Weekend (Oct. 9 – 11), shoppers will earn major rewards in the form of ‘kicks’ (Shopkick’s rewards currency) for visiting and purchasing from participating retailers and brands, both online and offline.

Fashwire is extending a special offer for its 300+ brand partners to be part of the festival.

“Shopping festivals, like Alibaba’s Singles’ Day in China, are a huge trend that have since expanded globally,” said Deborah Weinswig, founder and CEO of Coresight Research. “Our research shows that most consumers plan to holiday shop earlier than ever this year, providing the perfect opportunity to launch the 10.10 Shopping Festival to support retailers in their efforts to keep up with demand now and through the entire holiday season.”

In the spirit of giving, Shopkick will match 5 percent of all “kicks” (reward points) earned throughout the weekend and donate the monetary value to St. Jude, a leading research hospital to help in the organization’s efforts to find treatments for patients with childhood cancer and other life-threatening diseases. Shoppers can redeem their kicks for free gift cards to their favorite retailers, like Target, Walmart, Amazon and many more, for even bigger savings in time for the holidays. Additionally, beginning October 1, 2020 until October 12, 2020, Fashwire will donate $0.50 for every download of the app (App Store and Google Play) to St. Jude.

“We’re thrilled to thank our loyal users by offering big kicks throughout Shopper Appreciation Weekend, and to partner with Coresight Research to make the 10.10 Shopping Festival a reality for shoppers across the country,” said Dave Fisch, general manager of Shopkick. “By rewarding consumers throughout the entire online and in-store shopping experience, we hope to make it that much easier to check off all of their holiday needs, while also offering a chance to give back to a worthy cause.”

“The core DNA of the Fashwire platform is to create connectivity between consumers and retailers. The 10.10 Shopping Festival speaks to just that,” said Kimberly Carney, Fashwire Founder and CEO. “As founders we wanted to create something revolutionary, innovative and accessible for both our brands and the consumer while being philanthropic simultaneously. We have taken all of the current market passion points and aligned them with a modern virtual experience that will allow consumers to shop covetable season must-haves early while giving back.”

Looking ahead, Coresight Research envisions the 10.10 Shopping Festival becoming a major U.S. shopping event. The festival will include broad participation from leading omnichannel and direct-to-consumer retailers that will provide consumers with discounts of 25 percent or more off popular products. To participate in the 10.10 Shopping Festival, download Shopkick on your iPhone or Android.

For more information on the event, visit http://1010shoppingfestival.com

6 effective Cyber Monday tips for retailers

6 effective Cyber Monday tips for retailers

Get In Touch

The holiday spirit remains strong year after year despite the global hardships experienced in 2020. During times of great stress and uncertainty, familiar traditions are a comforting refuge. Shopkick’s 2020 holiday shopping survey—conducted at a time when many states were shutting down for the second time to combat the surge in COVID-19 cases—reveals that American consumers plan to celebrate the holidays as usual with family gatherings and a busy shopping season. However, there are a few subtle changes that will inform retailers on how to proceed with their Cyber Monday campaigns.

  • The majority of consumers (54%) say that free shipping is the most important incentive this holiday season.
  • From last year, there is a 16% increase in consumers who plan to do their holiday shopping online.

Cyber Monday has usurped Black Friday as the most dominant online shopping holiday. Last year, Black Friday sales hit $7.43 billion in eCommerce revenue, up 19.5% from the previous year, but Cyber Monday hauled in $9.42 billion in sales. Most significantly, mobile transactions were up 46% year-over-year, accounting for a third of digital sales. Predictions for 2020 Cyber Monday spending estimate $10 billion in eCommerce, particularly as big box retailers announce store closures for the Thanksgiving holiday and consumers look to digital channels to fulfill their needs.

To maximize your revenue potential this year, Shopkick presents six key Cyber Monday tips for retailers to follow:

Start Early and Extend Offers.

The potential for supply chain disruptions and shipping delays is well-known to consumers by now, and they are planning their holiday shopping accordingly. 

Shopkick’s survey found 34% of shoppers plan to finish a majority of their holiday shopping before Thanksgiving. Another 27% plan to shop between Black Friday and Cyber Monday. 

Like years past, retailers like Walmart, Target, Kohl’s, Amazon, and Best Buy are planning to appeal to shoppers early and extend “Cyber Monday” deals through the week.

Fearing the shipping crunch, retailers are adjusting their plans accordingly to meet consumer demands:

  • Target, Best Buy, and Kohl’s will begin marketing holiday deals in October, before Halloween.
  • “Comfortable apparel” is leading the category list for the first time as more people adapt to working from home.
  • Same-day delivery using gig economy providers like Shipt, DoorDash, and Postmates will increase this year.
  • Many retailers are expected to shift online and close down physical stores for Black Friday and Cyber Monday sales.
  • eCommerce is expected to reach a new high this year, totaling 15% of all U.S. sales in 2020.

Focus on Digital Efforts.

The notion of jamming into packed stores and fighting for the last big screen television set is less appealing in 2020 than in years past, with a new layer of concern regarding virus exposure added. 

Our survey found 67% of shoppers plan to make their holiday purchases online, up significantly from 51% last year. 

Amazon continues to lead the eCommerce pack this holiday season, with 65% of online shoppers saying they’ll make purchases through them. The remaining online shoppers surveyed said they’d choose big box retail sites, including Target.com and Walmart.com (18%), as well as department store sites like Macys.com and Kohls.com (6%). Consumers looking to shop with online-only retailers are also primarily looking to Amazon for their gifts (72%), but others are looking for unique gifts on Etsy (56%), eBay (43%), Wayfair (39%), and Overstock (32%).

To boost your digital efforts further, consider incorporating these three critical techniques into your 2020 holiday retail strategy: 

Offer BOPIS & Shipping Assurances

Low prices were the most important incentive for 2019 shoppers, but free shipping tops the chart for 54% of 2020 consumers. Only 24% of surveyed shoppers believe low prices are the most important consideration this year. 

To alleviate the stress of shopping in-store, many retailers will offer Buy Online Pickup In Store (BOPIS). Our survey found that 44% of consumers plan to take advantage of BOPIS for the holiday season. 

When implemented, you will find that this added convenience feature pays off. Last year, Cyber Monday conversion rates were 45% higher for merchants with BOPIS options than non-BOPIS retailers.

In addition to offering BOPIS, retailers should:

  • Boast on-time shipping guarantees. (if possible!)
  • Expand selection of items eligible for same-day shipping.
  • Offer free shipping for large orders.
  • Market “hassle-free” returns.

Invest in Paid Search and Local SEO

People will be shopping online this year, no doubt, but where are retailers’ dollars best spent? Advertising with Google and capturing organic search traffic will continue to be a priority. 

Omnichannel advertising will need to occur on all fronts to keep retailers top-of-mind. Last year, paid search accounted for 24.4% of all sales, followed by direct traffic (21.2%), natural search (18.8%), email (16.8%), and social (2.6%). 

To boost web presence:

  • Launch local offers at scale.
  • Use local inventory in messages.
  • Ensure search listing accuracy.
  • Update holiday store hours.
  • Manage Google reviews.
  • Focus on site speed and UX.
  • Recognize repeat visitors.
  • Offer personal recommendations.
  • Publish helpful, inspiring blog posts.
  • Assist with comparison shopping.
  • Provide inspiration via video and email.

Don’t Forget to Optimize for Mobile

Mobile plays a key role in the buyer’s journey: 54% of Cyber Monday web traffic and 33% of purchases derived from mobile devices in 2019.

This year, Shopkick found that 82% of in-store shoppers plan to use mobile devices to research their holiday purchases, compare prices, and read reviews. 

Shoppers on-the-go are often using their mobile devices for more information on whichever retail location they’re visiting. Google has noted 3x the engagement from shoppers interacting with mobile ads. Furthermore, 88% of local business searches on mobile result in a phone call or visit to the physical store within 24 hours.

Retailers can optimize for mobile by:

  • Speeding up pages.
  • Reducing checkout steps.
  • Delivering personal texts.
  • Targeting precise segments.
  • Automating activity-triggered texts.
  • Using apps to expand their audience.
  • Encouraging UPC scanning.
  • Automating customer service.

Gain Exposure With a Partnership.

Shoppers are becoming increasingly savvy to shopping rewards apps, which serve as a new form of currency. Consumers can earn rewards this holiday season whether they’re shopping at-home or online through the Shopkick mobile app

“Kicks” (Shopkick’s rewards points) are a form of virtual currency that can be redeemed for gift cards of the recipient’s choosing. Earning kicks is easy, as Shopkick offers a number of ways to do so. While scanning a purchase receipt offers the highest reward, Shopkick also offers shoppers rewards for actions that aren’t tied to purchasing, building long-term loyalty rather than one-off sales for our brand and retail partners.

Shoppers are rewarded for watching branded videos, flipping through curated lookbooks, scanning the barcodes of select merchandise in-store, and making purchases with a linked card either in-store or online. Whether shopping from home or at a physical location, Shopkick always provides opportunities for users to earn kicks all along the path to purchase. 

At some stores, shoppers can even earn kicks simply by walking in the door, driving foot traffic and giving participating retailers a competitive edge over other local businesses not offering kicks. 

In other words—when using Shopkick’s unique platform—holiday shoppers are rewarded for activities they would normally do, giving users an extra incentive to choose Shopkick’s partnering retailers and brands over others.

Omnichannel Capabilities: The Overarching Theme in Our Cyber Monday Tips for Retailers

The year’s most important retail season is right around the corner. COVID-19 crisis or not, shoppers have many of the same desires and needs. Holiday gatherings may not be as big and the purchases may skew toward practical clothing rather than expensive electronics this year, but prepared retailers have every opportunity to recoup some of their 2020 losses through a bustling (and extended) holiday season that kicks off with Black Friday and Cyber Monday. The 2020 holiday shopping season will be less about bustling in-store events, free samples, and decorated window displays, and more about paid search ads, mobile optimization, and new partnerships. Retailers should begin ramping up their omnichannel capabilities now to ensure success through the end of the year and into 2021.

A partnership with Shopkick this holiday season will provide you with the opportunity to engage with a  large audience of loyal shoppers in a number of fun, unique ways. Our retail partners use the Shopkick mobile app to drive sales, increase foot traffic, and bridge the gap between online and offline channels. To learn more about our effective Cyber Monday tips for retailers and how you can implement them this holiday season, contact us today!

4 Simple Hacks for Productivity

Do you feel like you’re due for a reset whenever a new season begins? We’re right there with you! Currently, we’re tempted to edit all areas of our lives, from recipes we’re cooking to how we’re staying organized. Instead of tackling everything all at once (life is better in moderation anyway!), we thought we would do a deep dive into one area: productivity.  

One of the best feelings at the end of the day is knowing you spent your time well, and that looks different for all of us. One person might say they feel like their day is an A+ when they complete every task on their to-do list, while someone else might say they had a great day because they enjoyed a great workout, read a book, or spent time with family. Although our days may look different, the feelings that offer us fulfillment are the same: we did what we set out to do. 

So, here is our question to you: Why limit your great days to those that happen now and again? Here are four quick and easy tips to get your productivity on track so you can give the day an A+ more often than not!

Focus on the Small Picture:

Just like you, we create long to-do lists. However, sometimes we end up feeling overwhelmed by the number of tasks we need to complete rather than energized by having things to do. So, break it down and hone in on the “small picture” rather than focusing solely on the “big picture”.

For example, if you want to organize your closest, you have uncovered your big picture goal. But, a quick look inside will tell you there is quite a distance between how it might look now and the ideal situation you have in your mind. So, create smaller goals. Something like sort t-shirts into groups to keep, toss, or donate groups or place same season clothes together feels much more doable. 

The important thing to keep in mind is each small task you complete acts as a building block. Sooner rather than later you will have built your way toward placing a check mark next your big picture goal! 

Set Three Goals:

Similar to the above, it’s unlikely you will be able to complete a long to-do list in one day. So, choose three goals or tasks to work on throughout the day. It may look like working out, meeting a deadline, and attending a soccer game. If you finish a task or all three, feel free to add an additional goal if time allows. The key thing is if you *only* complete those top three goals, you will still end the day knowing you got your three *most important* things done. And, that counts! 

Limit Your Screen Time:

We see this suggestion time and time again, but we still find we spend quite a bit of time on our phones. Our suggestion? Make physical changes by creating barriers, so your phone truly isn’t an opinion.

Consider charging your phone (or other screens!) in another room if you’re trying to work or even watch TV uninterrupted. Another idea is to set a “screen time” within your phone’s Settings. A message will pop up when you’ve spent too much time on social media, for example. A third idea is to create “no phone zones”, whether that involves not using your phone in certain rooms or areas of your home (the dinner table!) or times when you need to put it away (right before bed). 

By creating physical barriers, you will find you not only spend less time in front of a screen but also that you want to spend more time doing something else!

Block Your Time:

If your high school had block scheduling, this concept will likely sound familiar. Essentially, the idea is to section your day off into specific “blocks” of time. For example, you might start your day off with a block of time to spend with your kids and your dog. Then, you might have a block of time devoted to emails. After that, you might tackle a more difficult project for another period of time before pausing for lunch and to-dos that don’t require as much effort.

The goal with blocking your time is to allow yourself to have the space during your day to devote serious time to focusing on one specific task. That way you don’t feel as though you’re popping from one thing to the next before anything is complete.

What are your best productivity tips? Keep sharing on Facebook!

Halloween Lives On: Americans Hit the Stores this Spooky Season

Shopkick survey finds big box will win shoppers’ dollars; majority of parents will allow their children to trick-or-treat this year

Whether it be decorating the house, carving pumpkins, watching seasonal favorites, or handing out candy to trick-or-treaters, plans for this year’s Halloween festivities appear spookily similar to years’ past, despite the pandemic. Turns out, most consumers (84 percent) will shop in-store to purchase costumes, candy and decor. Even more surprisingly, 55 percent of parents said they will allow their children to go trick-or-treating this year. 

Shopkick surveyed more than 13,000 people to see how they plan to participate in this Hallows’ Eve.

Halloween Headlines:

  • Tricky Treating:
  • Although CDC advises against it this year, 55 percent of parents say they will allow their children to go trick-or-treating. Of all parents, millennials are most likely to allow trick-or-treating (65 percent), compared to Gen Z parents (51 percent) and Gen X parents (51 percent). Additionally, parents from states with some of the highest COVID-19 infection rates, like Florida (50 percent), Texas (49 percent) and California (33 percent), are less likely than parents from states with some of the lowest rates, like Colorado (67 percent) and New Jersey (59 percent), to allow their children to go trick-or-treating this year.
  • In-Store Wins Halloween: This year consumers plan to shop in-store for their Halloween goodies. More consumers will head to big box stores for purchasing candy (49 percent), costumes (48 percent) and decorations (43 percent). 
  • Costume Craze: Of the 46 percent that plan on purchasing costumes either for themselves or their children this year, 73 percent will buy them in-store at big-box retailers (48 percent), a Spirit Halloween store (32 percent), or a party store (9 percent). The majority of shoppers purchasing their costumes online will do so on Amazon (57 percent). Nearly twenty percent of parents will not buy new costumes for their kids, instead opting to re-wear something they already have.
  • Spooky Spending: Despite the pandemic, the majority of those surveyed (56 percent) will spend the same amount of money celebrating Halloween as they have in the past. When it comes to candy, 47 percent plan to spend up to $20 and 40 percent plan to spend between $21 and $40. Just 10 percent plan to spend between $41 and $60. For costume-wearers, 44 percent will spend between $21 and $40 on their look, followed by 23 percent who plan to spend between $41 and 60, 18 percent who plan to spend $20 or less, and 15 percent who will spend over $61.
  • Candy Cravings: When asked what kind of candy consumers will purchase, most say anything with chocolate (88 percent). The second most popular candy is chewy/fruity (42 percent), followed by caramel (40 percent), lollipops (37 percent), sour gummies (36 percent), candy corn (28 percent), taffy (25 percent) nut-filled (20 percent) and gum/mints (12 percent). Most shoppers will purchase fun-size variety bags (83 percent) rather than full-size candy bars (23 percent).   
  • Chocolate over Carrots: Although sweets and treats are viewed most favorable on Halloween (71 percent), 29 percent of consumers say they will opt for healthy alternatives like carrot snack bags, toothbrushes, or trail mix. 
  • The Sooner the Sweeter: The vast majority (93 percent) of consumers purchasing candy will do so in-store, most popularly at big-box stores (49 percent) or grocery stores (29 percent). Of those, 55 percent plan to make their candy purchases in early October, followed by 26 percent the week before Halloween and 3 percent the day of. 
  • Pumpkin is King: When it comes to spooky decor, the majority of shoppers (85 percent) say pumpkins are the most essential, followed by Halloween lights (60 percent), Jack-o’-lanterns (57 percent), spiders and spider webs (52 percent), skeletons (45 percent), tombstones (27 percent), animatronics (12 percent), and, lastly, fog machines (10 percent).
  • Halloween at Home: When asked how they plan to celebrate Halloween at home this year, the majority of consumers plan to participate in all the usual ways. The most popular activities include decorating the house (39 percent), carving pumpkins (31 percent), having a Halloween movie marathon (27 percent), and staying home and giving out candy to trick-or-treaters (26 percent). 

 

To learn more about how Shopkick can help you drive sales this Halloween, send us a note partners@shopkick.com

Shopkick conducted a survey of 13,852 consumers across the country to gain insights into their Halloween plans. The survey was conducted online from September 9 – 14, 2020.